Following the General Data Protection Regulation (GDPR) enactment in the European Union (EU) in 2018, the state of California wanted to enact legislation similar to the GDPR in their state. On the first day of 2020, California’s CCPA, or the California Consumer Privacy Act went into effect seeking to protect the privacy of CA residents. CCPA provides consumers rights that relate to the access, deletion, and sharing of their personal information that is being collected by businesses. These privacy regulations aren’t stopping in California as Washington, Colorado, New York, and Massachusetts are also working on regulations that will be modeled after the CCPA.
The CCPA requires businesses to adhere to the following:
Consumers have the right to
According to David Oberly, an associate at a respected U.S. law firm, “The CCPA is the first of a coming tsunami of state-level privacy laws which, together, will radically shift how businesses collect, use, and protect personal data”.
At the end of 2019, the State of Nevada wasted no time jumping on the CCPA wave, enacting Senate Bill 220, which amended their previous legislation on online privacy, went into effect in October of 2019. The senate bill allows consumers to opt out of the sale of their personal data, very similar to the CCPA.
Nevada and California are leading the way with their new online privacy regulations, but many others are right behind them; working to enact similar bills.
As of right now, New York and Massachusetts are the next states in line for a CCPA-like legislation to be passed. Within the next few years it should be expected that all other states follow suit and enact a bill that protects consumer privacy. If not done at the state level, the federal government should step in and enact some sort of privacy requirements for businesses across the country.
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Sources:
CCPA The ‘First of Many’ State-Level US Privacy Laws On The Horizon
States Press Ahead With Privacy Laws Even as Congress Stalls
An Act Relative to Consumer Data Privacy
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